Word Alchemist - Alexis Aw Australian Businesses

WHO AM I? Word Alchemist - I've loved writing all my life and it's my ikigai - passion, mission, profession and vocation. I also love akagai but that's a different kettle of sashimi. “Ikigai (生き甲斐, pronounced [ikiɡai]) (ee-kee-gah-ee) is a Japanese concept that means "a reason for being." It is similar to the French phrase Raison d'être. Everyone, according to Japanese culture, has an ikigai. Finding it requires a deep and often lengthy search of self.” I love writing for the purpose of: - articulating your value, - showcasing your business, - expressing your thought leadership, - making complex things easier to understand - onboarding your customers, - helping you win awards, - sharing success stories, - announcing achievements, - creating brands and personality, - visualising complex ideas, - winning legal appeals, - educating staff, - supporting customers, - wowing investors, - fun, self-expression, and reflection I'd love to help you with copywriting, brand strategy, marketing communications strategy, copy coaching. UX writing, content design, SEO writing, audio and video script writing. Award submission, tender submission, resume writing and job search support. Ghostwriting, blogging, feature writing. Websites, social media, songs, poetry. Recently, I've been extending my ikigai. By training to help people change the words they say to themselves--that changes how they feel, and leads to actions that improve their well-being and resilience (Am applying this a lot to myself during COVID times!).